Imagine yourself joining a company with a proven track record of success and an exciting future.

At Hach (www.hach.com), a Veralto company, we ensure water quality for people around the world, and every team member plays a vital role in that mission. Our founding vision is to make water analysis better—faster, simpler, greener and more informative. We accomplish this through teamwork, customer partnerships, passionate experts, and reliable, easy-to-use solutions.

As part of our team and the broader Veralto network, you’ll be part of a unique work environment where purpose meets possibility: where you’ll make an immediate, measurable impact on a global scale by enabling the world’s everyday water needs, and where you’ll have opportunities to foster your professional development and fuel your career growth.

Motivated by the highest possible stakes of climate change and global health, we’re working together within a rapidly digitizing industry to find innovative technologies that guarantee the safety of our water and our environment. More about us: https://www.hach.com/about-us

We offer:

Bonus payProfessional onboarding and training optionsPowerful team looking forward to working with you Health benefits401(k)Hybrid work

Reporting to the Sr. Director, Growth Marketing, the Sr, Manager, Digital Experience, is responsible for developing and executing strategies to enhance the digital customer journey, drive eCommerce growth, and deliver a seamless user experience. Thisrole leads teams across eCommerce, Amazon Marketplace, CX, and Product Merchandising while evaluating website performance and collaborating with global, cross-functional teams to align online initiatives with business objectives. The digital experience leader will oversee eCommerce growth strategies, website performance, user experience, and merchandising strategies, identifying opportunities to optimize engagement and drive sales growth.

The Digital Experience team works closely with the marketing technology and performance marketing teams to ensure that the transition enhances the Direct-to-Consumer (D2C) experience, improves lead generation, and optimizes website flow for conversions. This includes ensuring that site functionality, content strategy, and user experience improvements align with business goals to drive measurable results. This position will focus on driving Monthly Recurring Revenue (MRR) through effective marketing of subscription-based products and products that require frequent supplemental purchases, ensuring a seamless and automated replenishment experience that creates customer commitment and loyalty to Hach.

In this role, a typical day will look like:

Develop and Implement Strategies: Create and execute comprehensive strategies to enhance the online customer experience and drive sales to meet business goals. Drive New Customer Acquisition & Growth: Develop and execute strategies that attract new customers to eCommerce while also growing sales from existing customers by understanding and leveraging customer buying behaviors in a multi-channel environment.Lead and Mentor Teams: Oversee teams in eCommerce, CX, and Merchandising, ensuring alignment with company objectives while fostering a collaborative environment.Monitor and Analyze Performance: Track website performance metrics, user behavior, and sales data to identify opportunities for growth and optimization. Lead Amazon Strategy & Growth: Manage and grow Amazon as a key eCommerce channel by overseeing a dedicated Amazon marketplace role, ensuring strategic alignment and future expansion into direct-to-consumer emerging opportunities. Enhance Subscription and Recurring Revenue Models: Develop strategies to grow MRR by optimizing subscription-based products and frequently replenished items.Optimize Channel Switching & Digital Experience: Leverage insights on customer behavior across channels to improve eCommerce engagement and conversion, ensuring a seamless transition between online and offline experiences.Collaborate Cross-Functionally: Work closely with global / regional marketing, IT, product management and operations teams to align digital strategies, search, content, and site functionality.Support Website Migration: Partner with the marketing technology team to ensure the global website migration improves the D2C experience, strengthens lead generation, and enhances conversion rates.Standardize and Implement Best Practices: Implement KPIs, standard work documentation, and
process improvements to ensure efficiency and consistency.Incorporate Customer and Associate Insights: Gather and apply customer and associate feedback to enhance website functionality, product offerings, and the overall digital experience.Stay Current with Industry Trends: Monitor best practices, trends, and emerging technologies to drive continuous innovation in eCommerce.

The essential requirements of the job include:

Bachelor’s degree in Marketing, CX, Computer Science, or related field7+ years of experience in eCommerce, product merchandising, or CX5+ years of management experienceExcellent communication and collaboration skillsStrong problem-solving abilities and ability to analyze user behaviors in digital marketingAbility to travel up to 10% of the time

Hach is proud to part of the Water Quality segment of Veralto (NYSE: VLTO), a $5B global leader dedicated to ensuring access to clean water, safe food and medicine, and trusted essential goods. When you join Veralto’s vibrant global network of 16,000 associates, you join a unique culture and work environment where purpose meets possibility: where the work you do has an everyday impact on the resources and essentials we all rely on, and where you’ll have valuable opportunities to deepen your skillset, pursue your ambitions, and grow your career. Together, we’re Safeguarding the World’s Most Vital Resources™—and building rewarding careers along the way.

For Colorado roles only: We anticipate this requisition will be open for a minimum of five days, though it may be open for a longer period of time. We encourage your prompt application.

US ONLY: 

The below range reflects the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future. An associate’s position within the salary range will be based on several factors, including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs.

The compensation range for this role is $150000 - $160000 USD per year. This job is also eligible for Bonus Pay.

We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law. 

US residents: In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.

Veralto Corporation and all Veralto Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve.  Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.

The EEO posters are available here.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us at applyassistance@veralto.com to request accommodation.
 

Unsolicited Assistance

We do not accept unsolicited assistance from any headhunters or recruitment firms for any of our job openings. All resumes or profiles submitted by search firms to any employee at any of the Veralto companies, in any form without a valid, signed search agreement in place for the specific position, approved by Talent Acquisition, will be deemed the sole property of Veralto and its companies. No fee will be paid in the event the candidate is hired by Veralto and its companies because of the unsolicited referral.