The Amazon Marketplace is a critical part of the Amazon ecosystem which offers millions of sellers the opportunity to build and grow their business using Amazon’s reach and expertise. Sellers are a critical part of Amazon’s ecosystem to deliver on our vision of offering the Earth’s largest selection and lowest prices. These Sellers offer hundreds of millions of unique products providing a broad and diverse inventory of products from Books, Electronics and Apparel to Consumables and beyond. In our vision to build a global marketplace, we will enable Sellers to list, make their selection available to customers globally while optimizing their inventory placement across multiple countries.

Amazon Circular Economy Services support Selling Partners with their Extended Producer Responsibility (EPR) obligations in Europe. We are looking for a Sr. Marketing Manager who will own the strategy, planning, development and implementation of marketing and communication strategies for environmental compliance solutions to increase Selling Partner awareness, engagement and adoption. You will work with the Marketing Lead to research the market offering, define the market segmentation, product entitlement, yearly forecast and adoption targets for cross regional sales team. You will be responsible for the awareness, adoption and marketing of environmental solutions, direct and self-service recruitment, Selling Partner communication and engagement as well as providing insights to improve the offering. You will also be responsible to create seller-facing communication and content, marketing assets and defining channel strategy.

Key job responsibilities
1. Develop and Implement Marketing and Adoption Strategies for environmental compliance solutions
4. Conduct market research to understand industry trends, customer needs, and competitive landscape, using insights to refine marketing and sales approaches.
5. Develop and manage a content marketing strategy that includes educational and marketing materials to engage target audiences on compliance topics.
6. Create and execute product marketing campaigns that highlight the unique value propositions of compliance solutions
7. Plan and coordinate online trainings, webinars, workshops, and industry events to educate potential and existing sellers on compliance best practices and service offerings.
8. Work closely with Seller Experience, Product, Legal, Strategic Communication teams to ensure alignment in messaging and experience.
9. Monitor and analyze marketing and sales performance metrics, providing regular reports and insights to senior management.
10. Oversee the selection and management of the most effective marketing and communications channels and the channel mix strategy