Bellevue, WA, US
21 hours ago
Sr. Marketing Program Manager, Amazon Shipping & Amazon Freight
Are you interested in building the future of e-commerce delivery? Do you want to be a part of team establishing the next big B2B initiative? Our team is changing the way we interact with customers around the globe and building a new, emerging business to solve some of the biggest logistical opportunities facing not just Amazon, but the entire transportation industry.

We are looking for a strategic and results-driven Senior Marketing Program Manager to lead complex marketing initiatives and drive operational excellence across our global marketing team. This role offers a unique opportunity to design, execute, and optimize high-impact marketing programs that enhance efficiency, scalability, and customer engagement.


Key job responsibilities
You are the ideal candidate if you can:

* Develop and execute Account-Based Marketing (ABM) initiatives to drive engagement with high-value accounts and improve conversion rates.
* Lead end-to-end lead management programs, including lead capture, scoring, and nurturing, in collaboration with Marketing Operations and Sales teams.
* Optimize customer communication lifecycle by designing automated workflows that deliver personalized messaging across marketing channels.
* Manage marketing data integration projects to ensure seamless data flow between marketing automation platforms Internal Amazon Tools, and other MarTech solutions.
* Enhance marketing operations efficiency by identifying and implementing process improvements in campaign execution, reporting, and tracking.
* Develop and track KPIs for ABM, lead management, and customer engagement programs, ensuring data-driven decision-making.
* Work cross-functionally with marketing, sales, product, and engineering teams to align marketing initiatives with business objectives.
* Manage vendor relationships and oversee the integration of third-party tools supporting lead management, analytics, and ABM efforts.
* Ensure compliance with data privacy regulations (GDPR, CCPA) and internal governance policies across all marketing programs.
* Leverage analytics, A/B testing, and insights to optimize ABM campaigns, customer communication strategies, and overall marketing performance.

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