Sr. Partner Marketing Manager, Data & Analytics, AWS Marketing
Amazon.com
Amazon Web Services (AWS) is seeking a highly capable, self-directed Sr. Partner Marketing Manager, to help drive customer adoption of AWS’s Cloud Computing platform through our partner community in the Data and Analytics segment. If you have a passion for the cloud, love helping technology partners reach their full potential, and are an expert in designing and implementing joint marketing plans with technology partners – then we’re looking for you!
Data and Analytics is an important and high growth segment for AWS. It includes partners that focus on data collection, data migration, building data lakes, data analytics, and often working with AI/ML technologies. In this role, you will develop and deliver partner marketing programs that enable partners to acquire new customers, retain and grow existing customers and deliver growth in revenue from AWS services. You will develop a deep understanding of the AWS partner community and Data and Analytics segment priorities to define and execute a global partner marketing plan to support growth objectives. You will be responsible for designing solution-level integrated campaign strategies for Data and Analytics partners and for driving them to completion. You will act as the primary marketing contact for the Industry & Partner Solutions team, including regular participation in team calls, in-person meetings, and planning sessions.
This role requires strong collaboration and relationship-building skills as you will need to partner with extended Global & Regional Marketing teams and the AWS Partner & Specialist organization to execute partner marketing programs worldwide. You will be the voice of these partners’ needs to various internal stakeholders and will share best practices across regions. In addition, you may also be required to manage outside vendors to execute programs and achieve goals.
This is a unique opportunity to play a key role in an exciting, industry-leading technology business. The ideal candidate has creative marketing ideas combined with extensive analytic and data-driven customer demand generation experience. Relentless focus on the end customer, passion for building and running marketing enablement programs at scale, ability to effectively communicate with some of the most agile technology companies in the industry, including both technical and non-technical audiences, are critical. You should be detail-oriented and organized, capable of handling multiple projects at once, and comfortable dealing with ambiguity and rapidly changing priorities.
Key job responsibilities
• Work closely with global partner leadership, marketing, and field to identify priorities and partner marketing initiatives.
• Build and execute a best-in-class partner marketing plan to effectively drive awareness and adoption of AWS partner solutions.
• Design global partner marketing programs and campaigns that are either executed globally, or delivered to regional marketing for local activation.
• Develop detailed campaign plans, including campaign goals, messaging, call to action, marketing distribution channels, follow-up activities, and success metrics.
• Work with AWS partners to build joint value proposition messaging and content for campaigns and service launches.
• Willing to travel to attend events and support stakeholders and partners.
About the team
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector.
Diverse Experiences
Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
Why AWS
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.
Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship and Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional
Data and Analytics is an important and high growth segment for AWS. It includes partners that focus on data collection, data migration, building data lakes, data analytics, and often working with AI/ML technologies. In this role, you will develop and deliver partner marketing programs that enable partners to acquire new customers, retain and grow existing customers and deliver growth in revenue from AWS services. You will develop a deep understanding of the AWS partner community and Data and Analytics segment priorities to define and execute a global partner marketing plan to support growth objectives. You will be responsible for designing solution-level integrated campaign strategies for Data and Analytics partners and for driving them to completion. You will act as the primary marketing contact for the Industry & Partner Solutions team, including regular participation in team calls, in-person meetings, and planning sessions.
This role requires strong collaboration and relationship-building skills as you will need to partner with extended Global & Regional Marketing teams and the AWS Partner & Specialist organization to execute partner marketing programs worldwide. You will be the voice of these partners’ needs to various internal stakeholders and will share best practices across regions. In addition, you may also be required to manage outside vendors to execute programs and achieve goals.
This is a unique opportunity to play a key role in an exciting, industry-leading technology business. The ideal candidate has creative marketing ideas combined with extensive analytic and data-driven customer demand generation experience. Relentless focus on the end customer, passion for building and running marketing enablement programs at scale, ability to effectively communicate with some of the most agile technology companies in the industry, including both technical and non-technical audiences, are critical. You should be detail-oriented and organized, capable of handling multiple projects at once, and comfortable dealing with ambiguity and rapidly changing priorities.
Key job responsibilities
• Work closely with global partner leadership, marketing, and field to identify priorities and partner marketing initiatives.
• Build and execute a best-in-class partner marketing plan to effectively drive awareness and adoption of AWS partner solutions.
• Design global partner marketing programs and campaigns that are either executed globally, or delivered to regional marketing for local activation.
• Develop detailed campaign plans, including campaign goals, messaging, call to action, marketing distribution channels, follow-up activities, and success metrics.
• Work with AWS partners to build joint value proposition messaging and content for campaigns and service launches.
• Willing to travel to attend events and support stakeholders and partners.
About the team
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector.
Diverse Experiences
Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
Why AWS
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.
Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship and Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional
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