Tokyo, JP
6 days ago
Strategic Marketing Manager

The Role\: Strategic Marketing Manager for Services in Japan (Commercial Excellence)

We are looking for an experienced Strategic Marketing Manager (Commercial Excellence) to expand new service business and the development/execution of marketing strategy in Services Division in Japan.

 

About

The Strategic Marketing Manager (Commercial Excellence) mainly focus on Developing new services business including Digital Services to Japan market, adapting the value proposition as needed, and monitoring the success of the offers and the marketing plan. He/she also takes the lead in building and executing Go to Market and installed base data marketing strategies.

 

What will you do?

·  Lead the new service business development.

·  Define the Go to Market / target account / channel and partnering strategies.

·  Leverage installed base data intelligence and generate business through sales campaigns.

·  Accountable for Sales & Operation performance.

·  Market research including competitive analysis and identify strengths and weaknesses.

·  Implement marketing excellence program (Digitization/Annual marketing report/ business intelligence etc.).

·  Working closely with Services sales team and other Business Divisions.

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