This role is central to the development of the Red Bull brand growth ambitions within the Irish market. The Strategy and Planning Manager will co-ordinate and project manage all trade-led marketing activities. They are responsible for the development and coordination of the sales, trade marketing & insights teams, to deliver the Red Bull growth strategy whilst maintaining the brand personality & values. The successful candidate will bring strong leadership skills to deliver all means of communication (internal, trade & shopper), coordinate effectively between marketing and sales & oversee the POS development and implementation. They will work cross functionally to lead the execution of the market plan via Key Accounts and Field Sales teams, champion sales analysis to generate insight and deliver Category Management projects.