**Company description** The community is the creative and business partner for the new mainstream, growing brands through culturally honest creativity. A global creative agency founded in 2000 and with offices in Miami, New York, Buenos Aires and Mexico City, the community is made up of individuals representing more than 30 nationalities, with over 75% of employees self-identifying as diverse. Current clients include Verizon, Walmart, Volkswagen, Bath & Body Works, AutoZone, Porsche Latin America, and more. The community was recognized as one of the “Top 25 Agencies of the Last 50 Years” by Campaign. Ad Age honored the community 9 of the last 13 years (including top 10 A-list, Multicultural Agency of the Year, Agency to Watch, and Standout). This past year, the agency was selected by both Adweek (2023) and Ad Age (2024) as Multicultural Agency of the Year. Additionally, in 2022, the agency was included in Fast Company’s Most Innovative Companies in Advertising Lis, and in 2019, it was named one of Ad Age’s “Best Places to Work,” and listed as one of the world’s “Fastest Growing Agencies” by Adweek. The community’s work has been recognized by all the industry’s most prestigious award shows, earning, among others, 11 Grand Prix. For more information, please visit: https://www.thecommunityagency.com/en-us **Overview** The Community is looking to hire a dynamic Strategy Director who is ambitious and eager to drive business forward and achieve the best work possible for our clients. This is a hybrid position, three days in office per week at our New York office. In this key role for the team, you will play a leading role in one of the Publicis Groupe largest pieces of business, unearthing new creative strategy, trends, and assessing their impact on consumers' attitudes, behavior and perceptions. This role will need to work closely with creative to create original and groundbreaking creative work. This role will give someone the chance to work with both US Hispanic and General Market campaigns. For this role, previous Hispanic market experience is a priority, but not exclusive from other multicultural and general market experience. The person that will succeed in this role, needs to understand and balance creative strategy, business strategy, and cultural strategy. They seamlessly collaborate with other strategists, account, and creative partners, as well as clients. They would consider themselves driven to take projects from ideation through delivery and not afraid to build the stellar presentation a client needs to see to buy into the strategic direction. **Responsibilities** + Proactively seek opportunities to bring forward new ideas, best practices, approaches, etc. to help build the client’s business. + Mine existing research and client materials for insights including reviewing data, inclusive of creative testing, brand and media performance results, providing strategic recommendations that turn these results into actionable items. + Analyzing competitive research (secondary, qualitative and quantitative), analytics and trend analysis. + Distill research into actionable insights for creative briefs containing concise information on the product, audience and strategy enabling creatives to develop ideas that may be applied to a variety of media channels that will promote the idea most effectively. + Stewarding strategic and conceptual clarity to drive projects forward and help clients make decisions. + Writing + Presenting comprehensive and strategic POV's with compelling storytelling. + Understand the client's business needs and respond with appropriate strategy directions + Oversee and lead more junior strategists on key projects + Collaborate with cross discipline strategists (brand, comms, social, media, cultural, and data) **Qualifications** + Minimum 8-10 years’ experience in a strategy role within a creative ad agency of which 3+ years were spent in a Senior role. + Proactive self-starter and hungry to learn about the clients’ business. + Strong passion for staying on top of latest technological trends especially across retail and/or CPG. + Significant experience presenting to and regularly interacting with senior-level clients. **Additional information** Compensation Range: $127,585 - $200,790 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 04/02/2025. \#LI-KN1