Fresenius Medical Care is hiring a Digital Content & Analytics Manager to join our Global Recruitment Marketing team. Your expertise in content strategy, candidate experience, UX, SEO, and analytics and reporting will play a vital role in enhancing and driving impactful talent attraction initiatives. You’ll collaborate with a talented, engaged team to enable recruitment marketing and employer branding efforts at scale. 
 

BE A VITAL PART OF OUR TEAM.

Careers Site  

Lead the careers site transformation for Jobs.FreseniusMedicalCare.com in partnership with third-party agency, technical partner, direct team, and global stakeholders, includes UX, content development, stakeholder engagement, and project management and meeting key milestones  With technical partner, own career site management including page updates, UX, and 404 error updates to ensure website is accurate and meets the needs of our business in a timely manner  Respond to digital content requests in a timely manner and ensures requests are completed in a timely manner Take the lead on site user requirements, job feeds, and ATS integrations
 

Content and Storytelling  

Collaborate with direct team and stakeholders to source and create content to attract talent  Produce content, in a variety of mediums, to amplify our culture and values, and sell FME to candidates across roles, locations, and channels  Stays up to date on content, web, and SEO trends to ensure our content stays relevant and makes an impact 
 

Analytics and Reporting  

Develop and contribute to weekly/monthly/quarterly reporting to demonstrate value and impact to stakeholders  Proactively report on, monitor, and analyze site performance (e.g traffic, conversions) Support direct team by pulling careers site and/or Workday reports to understand and contribute to campaign proposals and end-of-campaign performance reports 
 

Project and Process Management  

Develop and optimize processes, tools, and templates related to the careers site, site content, employee stories, analytics, and reporting for the global recruitment marketing team  Make recommendations to further enhance our digital content and careers siteOwn and drive timelines, weekly meetings, status tracker of various work streams and communications 

WE'RE LOOKING FOR SOMEONE WHO HAS:

Bachelor’s degree in Business, Marketing, Communications, or equivalent experience 5+ years of recruitment marketing, employer branding, or equivalent experience Solid understanding of content strategy and storytelling  Experience in digital candidate or UX/UI  Strong attention to detail, project management skills, and proven ability to consistently meet deadlines  Strong ability to manage stakeholders and work with cross-functional, global teams  Strong written and verbal communication and presentation skills Experience analyzing and simplifying data to communicate impact to stakeholders Knowledge of website analytics and reporting, UX and SEO best practices, and understanding of basic web publishing   Experience with Workday reporting, ATS integrations, job feeds, UTMs, Smartsheet automations, preferred  

Decades of experience in dialysis, innovative research, the global leader in dialysis services and products – that is Fresenius Medical Care. As a global health care company, we have a special mission: provide the best possible care. Join us to improve the quality of life for patients around the world.