北京(Beijing), Beijing, China
1 day ago
ThinkPad产品营销经理
General Information Req # WD00077258 Career area: Marketing Country/Region: China State: Beijing City: 北京(Beijing) Date: Thursday, February 20, 2025 Working time: Full-time Additional Locations:  * China - Beijing - 北京(Beijing) Why Work at Lenovo We are Lenovo. We do what we say. We own what we do. We WOW our customers. 
Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY). 
This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com, and read about the latest news via our StoryHub. Description and Requirements

岗位职责:

1. 负责产品线的全周期管理,并负责推动各销售通路完成各项财务指标和市场竞争力指标

2. 通过对市场、用户、竞品等分析工作,与产品规划team紧密对接,清晰准确的抓住市场动向,向用户提供适销对路的产品

3. 结合产品成本、市场动态、竞争等因素,完成产品价格体系的设定,并与销售通路对接,完成相应的产品线布局、供应链管理等工作

4. 通过与市场部门的对接,完成产品市场推广方案规划并推动销售通络落地执行

5. 特殊促销节点或新品上市等项目,能够整合各部门资源,牵头开展营销活动并达成项目指标

6. 及时解决和处理所负责产品线的日常相关工作,完善产品的质量、服务、NPS,提升客户满意度

岗位要求:

1.具有3年以上PC行业硬件的产品营销从业经历 (portfolio管理经验优先);

2.管理过产品全生命周期的全过程,重视客户体验及NPS。从事过工作站/服务器产品的营销/规划工作优先

3.产品经理基础技能:客户洞察、市场及竞争分析、产品定价及盈利模式RTM设计、经营管理、客户满意度等。以上包含但不局限4P的整合营销能力

4. 重点关注端到端的能力,对技术发展、对行业趋势(包含上下游的敏锐洞察、零部件、软硬服的成本竞争态势)的洞察力。

5.具备良好的表达/呈现技能(office通用工作呈现)。优秀的逻辑思维能力和沟通能力。

6. 对专业创作、AI垂类行业感兴趣的优先,有互联网经验的优先。



Additional Locations:  * China - Beijing - 北京(Beijing) * China * China - Beijing * China - Beijing - 北京(Beijing)
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