We are looking for an experienced Trade Marketing Coordinator able to plan, execute and deliver all retail projects and marketing initiatives for Skechers Italy, in order to elevate the brand engagement and perception in the Italian market, maximizing sell-out. The role will have a specific focus on the wholesale (Key and Regional accounts) and franchisee channels.
He/ She will also be a key person for the operatives in all events from press day to trade shows and performance events.

MAIN RESPONSABILITIES

Initiate the support and creation of any co-op projects with large accounts by regularly having meetings with accounts marketing teams/buyers.Coordinate all in-store initiatives on an account specific basis, like concept areas, shoes panels, focus tables, seasonal windows and so on.Partner with graphics designer’s department (Team based in the HQ, United States) to develop marketing materials, including in-store graphics and digital/social assets for accounts.Liaise with all the departments involved in the creation of specific activations (Graphics, Visual Merchandising, Digital, Communication, Sales,…), acting as a project managerCoordination of special projects (capsule collections, shop window takeovers…)Develop local POP programs, working with US Team to order seasonal POP items.Working with vendors to create new and existing concepts for events or in-store launches.Oversee brand and product training session with key accounts.Preparation of periodical pre/post activity presentations (objectives, results, etc.)Create marketing presentation for consistent sales support.Optimally manage the overall trade budget assigned, specifically to single account in accordance with the strategic direction, monitoring the return on investment and customer performance.Assisting at all events from press day to trade shows and performance events

ABOUT YOU:

Bachelor’s degree in business, marketing or a related field.3-5 years' experience in a Trade Marketing role with direct relationships with customers, gained in multinational contexts.Familiarity with analyzing a significant amount of complex data.Experience in planning, project management and budget managementExcellent communication and interpersonal skillsProactivity and hands-on attitudePrecision and attention to detailsExcellent knowledge of the Office SuiteFluent both in Italian and EnglishTravel availability, when needed

WHAT WE OFFER:

Full time permanent positionCompetitive salary packageProduct DiscountSmart workingThe opportunity for career growth and developmentFun and dynamic work environment

About Skechers
Skechers (NYSE: SKX), a global, Fortune 500® brand develops and markets a diverse range of lifestyle and performance footwear, apparel, and accessories. Developing comfort technologies is the foundation of all we do – delivering stylish, innovative, and quality products. Serving over 180 countries and territories, Skechers connects customers to products through department and specialty stores, e-commerce and digital stores, and through our more than 5,200 company-and third-party-owned retail locations. Headquartered in Southern California, with offices and distribution centers around the globe, Skechers has spent 30 years helping people of all ages look and feel good.

Be You - Feel Welcome

Skechers recognises the importance and power of diversity within our business. We ensure that our people processes are fair, transparent and promote equality of opportunity for all employees and job applicants.

 

Reasonable accommodations may be made to enable individuals with disabilities or health conditions, who are otherwise qualified for the job position, to perform the essential functions as detailed above.