People here at Apple don’t just create products — they create the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people, their expertise and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. Join Apple, and help us leave the world better than we found it. We are seeking a Base Management & Personalized Engagement Lead to design and bring to life Channel-led business development and marketing initiatives across Turkish market. This role will be instrumental to revolutionize partner account plans and deepen customer engagement, transforming Apple’s customer experience leveraging our channel partner’s base marketing, CLM, CRM and personalization capabilities across the all route to markets we operate in - Telecom, Digital, Retail. You will have accountability for influencing and driving objectives through key relationships. In order to be successful, you will display an engaging and collaborative style, mentoring skills and influencing skills to build the best solutions for our consumers. You will play a critical role in creating the vision, framework and support strategy execution for Base Management programs, with the ability to quantify business impact and returns.