Accountabilities & Responsibilities:

Execute high-quality design tasks for various digital assets, including landing pages, emails, microsites, webpages, digital or social banner ads and reporting dashboards while meeting the deadlines. Collaborate with cross-functional teams (such as content, marketing, data & developer team) to gather requirements and define design objectives aligned with project goals. Understand client's brand guidelines, analyze existing design assets to inform design decisions and optimize performance. Translate design concepts into visually appealing prototypes, mockups, and interactive designs, ensuring seamless user experiences and responsiveness across devices. Execution and adaptation of design assets across multiple platforms, driving A/B testing initiatives and proposing data-driven recommendations for optimization. Support in the development and maintenance of UI kits and design systems to ensure brand consistency. Manage client feedback and revisions, ensuring designs meet client expectations and project requirements.