Job Summary:

As a UI/UX Designer in 2X, you will develop variations of B2B digital assets, including websites and marketing campaigns. You will collaborate with different team members in problem-solving, decision-making, and organization for campaigns, giving you overall exposure to a comprehensive B2B marketing service.

Core Functions/Key Accountabilities:

User Interface Development: Translate design concepts into visually compelling prototypes, mockups, and interactive designs, ensuring seamless user experiences and responsive layouts across devices. User Research and Analysis: Utilize user research methodologies to inform data-driven design decisions and analyze user data to gain insights and optimize designs. Brand Integration: Incorporate the client's brand guidelines, analyzing existing design assets to inform decisions and enhance performance. Design Optimization: Execute and adapt design assets across multiple platforms, drive A/B testing initiatives, and propose data-driven optimization recommendations. Design Systems Development: Develop and maintain UI kits and design systems to ensure brand consistency. Cross-Functional Collaboration: Collaborate with cross-functional teams (such as content, marketing, data & developer teams) to gather requirements and define design objectives aligned with project goals. Client Management: Manage client feedback and revisions, ensuring designs meet client expectations and project requirements.

Deliverables:

Provide design solutions for sales and digital marketing materials, including account-based marketing (ABM) and demand-generation campaigns. Create various digital marketing assets including landing pages, emails, microsites, webpages, digital or social banner ads, and reporting dashboards. Execute web projects covering UX, user journey, information architecture, wireframing, web analysis, and UI.