Costa Mesa HQ, California, USA
18 days ago
Vans: Site Merchandiser

Vans is the original brand rooted in the authentic lifestyle of skateboarding. We are driven by our mission to inspire and empower everyone to live “Off The Wall” – embracing the youthful spirit of freedom, non-conformity, and relentless progression. Yesterday’s “Off The Wall” moment is today’s new normal, and at Vans, we believe in constantly outdoing ourselves. Together with our communities across the globe, our vision is to push culture forward because we believe that the pursuit of progression never ends. We are constantly inspired by the future generation of positive catalysts within our community.  

So, before we get to the job details, take a minute to learn a little more about us – our values and our culture. If you can see yourself working side-by-side with a team of people who think and live “Off the Wall,” Vans just may be the place for you.

To learn more about our values and our culture, visit Vans Careers or www.vans.com.

What will you do?

As a Digital Merchandiser, you will support and execute merchandising strategies across the North America websites (US and Canada) and mobile app. You will obsess improving customer conversion, AOV, revenue and time on site by presenting Vans’ products in the right way, at the right time, and in the right combination.  You will collaborate closely across the digital team (merchants, content authors, retention and operations SME’s) as well as with other departments – Product, Marketing, Merchandising, Buyers and Planners to bring products to life and manage their life cycle on site. Weekly and monthly, you will support reporting efforts across category and aid in constructing the product performance narrative. The position reports to the Manager of Digital Merchandising and is a hybrid position working 3 days a week at our Costa Mesa, CA headquarters and 2 days from home.

Let’s break down that day-in-the-life a bit more.

Follow a merchandising calendar and support where pivots are needed, inform and update regularly based on changes in inventory and product delivery dates.Consistent, daily maintenance of the online store, executing product merchandising strategies across the suite of tools touching categorization, imagery, badging, product copy, pricing, bundling, filters/facets, site search, cross sell carousels, and size/fit information.Support documenting merchandising processes.Leverage the site feed to identify data inconsistencies, errors and hygiene tasks.Knowledgeable in product offering or within assigned categories: sku count, top sellers, worst performers, full price to markdown mix, depth of inventory, highest and lowest price points.Own assigned product categories utilizing site metrics (including product views, reviews, conversion, sell through, style and category penetration, AOV and AUR) to guide areas of focus.Meet with Buyers and Merchandisers regularly to update on seasonal execution and performance.  Attend seasonal category relevant go-to-market and buy meetings.Close partnership with the Merchandising team to identify key products for seasonal campaigns.Learns all product assets in the DAM and looks for opportunities to have team apply assets.Support the retention team through the proof process including vetting featured products and CTA links.Develop close relationships with product designers, marketers and product merchandisers and buyers to ensure robust product information is ultimately funneled to copywriters.Hands on with the seasonal product data preparation to include defining attributes, gathering key product information to funnel through team for PDP copy, proofing product data ahead of launch dates.Execute Navigation updates in CMS.Upload seasonal product into PIM, manage promotion set up and upload price books in SFCC.Proactively input merchandising bug tickets and track progress through to resolution.Support updating the merchandising playbook and calendar.Lead and mentor coordinators utilizing their strengths coupled with teaching/coaching as needed.

What success looks like:

Consistently and proactively communicating data insights (sell through, inventory position, traffic, CVR, AUR) and proposing actions to peers and team leaders.Maintaining an accurate product database.Visible life cycle management in respective categories (PLP|PDP management, badging).Improving sell through and velocity of sales in categories.Deep knowledge of categories and products within.

What do you need to succeed?

We all have unique skills that we bring to work and celebrate every day. For this role, there are foundation skills you’ll need to succeed and excel. Additionally, while formal education in a related field is great to have, we are most interested in your 4+ years of experience and professional achievements. 

The foundation skills you will need in this position are:

2+ years of experience in site merchandising (OMNI experience a plus).Product merchandising, buying, planning and or allocation experience a plus.Knowledge of merchandising back-end tooling, curious and comfortable working across a tech stack and learning new tools (exposure to Salesforce Commerce Cloud, CMS, Monetate, Content Square, Bloomreach, Power Reviews, Salsify) will be vital in role.Exposure to other eCommerce platforms (i.e., Shopify, Magento, SAP Hybris).Experience working within a DAM.Proficient in Excel and PowerPoint. Familiar with Google suite (G4), Lookerstudio, Smartsheets.Experience in consumer goods within the apparel and footwear industry a plus.Is passionate about product, digital, aware of market trends and consumer tastes.Data driven mindset, balanced with common sense, intuition and a consumer led approach.Experience in a project management tool such as Confluence JIRA, Wrike, Asana.Excellent communication skills, with the ability to work collaboratively across teams.Can manage workload independently and prioritize tasks.Process driven, detail oriented and a problem solver.Highly organized and methodical in approach with a proactive and growth mindset.Ability to implement and learn new systems and processes with urgency.Results focused.

What do we offer you?

At Vans, we know you expect as much from us as we do from you. That is why we make a commitment to support and grow our people. We offer extensive development and growth opportunities for your current and future positions, a competitive compensation package, and a strong benefits package that includes medical, dental, vision, and 401(k).

Our commitment extends beyond this and into your daily work life. We strive to foster a diverse and inclusive culture based on respect, connection, and authenticity. Our focus on DEI is at the foundation of who we are and what we do.

To learn more about Vans’ benefits package, follow this MyVFBenefits.com and click “Looking to Join VF”.

To learn more about Vans‘ Diversity and Inclusion efforts, go to www.vans.com.

Now WE have a question for YOU.

Are you in?

Hiring Range:

$69,120.00 USD - $86,400.00 USD annually

Incentive Potential: This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.

Benefits at VF Corporation: You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com  and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.

Please note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.

At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws.  If you are unable to submit your application because of incompatible assistive technology or a disability, please contact us at peopleservices@vfc.com. VF will reasonably accommodate qualified individuals with disabilities to the extent required by applicable law.

Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records.

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