Celebrated as the #2 Top Workplace in the D.C. region for 2024 by The Washington Post, Goodwin Living is more than a team – it's a global family of individuals who represent more than 65 countries. Goodwin Living ranks #2 thanks to team members who respond to an annual survey conducted by a neutral, third-party resource. Here are some reasons they honor us with this ranking: Embracing Diversity: Our strength is in our diverse team from over 65 countries, fostering an inclusive and vibrant culture that values every voice.  Growth and Opportunities: We bolster personal and professional development, offering myriad opportunities, from on-the-job training to mentorship programs and financial support, to help you reach your full potential.  Valuing Our Team Members: By prioritizing team member satisfaction, we create a fulfilling work environment with competitive benefits, work-life balance, and recognition programs, ensuring our team feels appreciated and valued.  About the Position Goodwin Living seeks a dynamic, proven and innovative sales executive with a heart to provide more older adults with the purpose and care driven culture of our senior housing options and the sales expertise to sustain and grow Independent Living (IL), Assisted Living AL) and Memory Care (MC) occupancy at current campuses and achieve pre-sales success to green light proposed campuses. This senior living sales leader will be able to recognize current strengths and grow them while also identifying opportunities to more effectively position, market and sell current and future campuses to direct consumers, referral sources and influencers. This leader will have the IQ and EQ to lead and enhance the Sales team across rental and entrance fee/life care campuses, including those that are owned as well as those supported through management agreements. This leader will be attentive to market and competitor trends and proactively nurture GL’s ability to ensure its campuses are attractive relative to consumer appetites and competitor offerings, its pricing and contract models are market attractive and that its marketing programs are superior and effective in supporting current occupancy goals and a strong pipeline for future occupancy strength. Job Duties Achieve and strive to exceed the occupancy goals for Independent Living (IL), Assisted Living (AL) and Memory Care (MC), for the portfolio of Goodwin Living (GL) senior living campuses as established in each fiscal year’s budget. Contribute to and implement the sales and marketing strategies for proposed new campuses (organic) as well as targeted acquisition and affiliation campuses that will lead to strong lease up and/or turnaround and occupancy acceleration. Design and direct the implementation of a highly successful marketing and sales cultivation program that grows an active and engaged pipeline of prospective residents and ensures their readiness to move into Goodwin Living campuses on timelines that sustain and grow occupancy goals. Identify, develop and implement new reservation and deposit models that accelerate prospect readiness to move and further solidify their commitment to a GL campus. Cultivate a skilled and enthusiastic sales team; invite and leverage team members’ perspectives and expertise to inform market differentiation, marketing, sales, campus product and move-in strategies; and adjust and refine roles to achieve occupancy goals, new resident move-in satisfaction and team member skill and career development. Elevate the value of the Salesforce customer relationship management program, campus marketing and sales analytics that inform strategies to build and sustain Life Planning Community pipeline strength and occupancy and Sales team member proficiency with the program. Nurture and elevate collaboration with GL departments that are critical to Sales success, including campus executive directors, Finance, Marketing/Communications, and Home and Community Based Services leaders as well as third party partners (financial advisors, elder attorneys, moving organizations and referral sources). Elevate sales performance analytics to project pipeline and engagement list likelihood to “sign”, identify barriers to sign and strategies to overcome barriers. Develop performance reporting models that are highly visual and instructive. Provide counsel to the CSMO regarding organizational goals and objectives related to sales, product and service enhancement, expansion and diversification, and marketing strategy and implementation; lead the implementation of an annual market review of primary competitors for amenities and pricing; and engage direct reports in ongoing comprehensive competitive analyses that identify GL’s market position, product appeal and strength. Collaborate with and provide sales insights to the Corporate Director of Marketing & Communications on marketing strategies, campaigns and executions. Job Qualifications Bachelor’s Degree in Business, marketing or equivalent experience in a senior living organization. Master’s in Business Administration, Marketing or Long-Term Care not required but attractive. A minimum of seven years of progressive sales experience in senior living, including proficiency with senior living contracts at the IL, AL and MC levels of care. Experience in a corporate sales position is attractive though not required. Seven years of experience as a principal sales director with responsibilities for leading and managing sales for multiple senior living campuses; cultivating sales team performance and career development; collaborating with organizational peers on matters relating to marketing and sales; and contributing to product innovation and sales strategy development and implementation. Experience launching a new campus development (ground up community) is attractive though not required. Proven ability to foster relationships with immediate supervisors, team members/direct reports, prospects, residents, organizational leadership, peers, the public and referral partner organizations. Orientation to “get to yes” around mission growth, innovation and performance enhancement and agility in receiving feedback, guidance and new information that requires an adjustment in approach. Consistent discretion and judgment related to advising prospects on financial and resident agreement issues. Ability to analyze prospects’ financial and insurance requirements, and ability to communicate complex issues involving contracts and finances. A sampling of our many benefits! We’ve got you covered with incredible benefits, whether you work full-time, part-time, or PRN (as needed). Here’s a glimpse of what we offer to Full-Time team members: Paid Time Off Health/Dental/Vision Insurance DailyPay: Work and get paid the same day! Tuition Assistance for Career Development Student Loan Repayment Program Financial assistance with U.S. Citizenship application or DACA Renewal Tutoring for ESL, Citizenship Test & GED Staff Emergency Grants Retirement Plan- 401(k) Free Meals, Access to a Fitness Center, Pool, and More About Goodwin Living At Goodwin Living, we can all find work with purpose! As a nonprofit senior living and healthcare organization based in Alexandria, Virginia, we are driven by our mission: to support, honor and uplift the lives of older adults and those who care for them. Our commitment to our team members is written directly into that statement. We create an enriching and supportive work environment that has inspired our team members to vote us into the Washington Post Top Workplace rankings since 2019, and they made us #2 in 2024! Goodwin Living is an Equal Opportunity Employer and an AARP Employer Pledge Signer. We take pride in our inclusive work culture that values diversity and fosters talent. With us, you are more than just a team member; you are part of a community committed to excellence and continuous learning.