Visual Merchandiser
GINGERSNAPS (IL Coniglio Bianco Corporation)
Job Overview:
The Visual Merchandiser will be responsible for planning, developing, organizing, and overseeing all activities related to visual merchandising across local and international stores. This role will include designing and implementing effective merchandise displays, optimizing store layouts, and enhancing in-store presentations. The Visual Merchandiser will also work closely with store personnel to ensure they are properly trained on display guidelines and will support marketing events and other company activities as needed.
What you will do:
Visual Merchandising Strategy & Execution Plan, develop, and implement visual merchandising strategies for local and international stores. Design and execute window displays, from simple to more complex installations, ensuring alignment with brand image and promotional strategies. Curate and create engaging in-store displays to showcase merchandise effectively. Develop and implement space productivity plans and store layouts to maximize sales potential. Regularly assess the effectiveness of visual merchandising and make improvements based on feedback and performance. Training & Store Personnel Support Provide orientation and training to store personnel on visual merchandising guidelines, ensuring consistency and alignment across all store locations. Ensure store teams are well-equipped to maintain and update displays according to current merchandising strategies. Collaboration with Marketing & Events Collaborate with the Marketing Team to provide support for special events such as fashion shows, company events, and exhibits. Contribute to the creation of visually compelling displays for these events, ensuring they represent the brand’s vision and objectives. Additional Duties Perform other duties or functions as assigned by the company, supporting cross-departmental needs and initiatives as required.
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