**Description** Global Brand Management⁃ Defines the global brand strategy⁃ Identifies key drivers and opportunities for growth accelerating the geographic expansion to significantly increase sales⁃ Implements a successful "at the door" ROI model focusing productivity per door⁃ Prepares the 3⁃year global marketing calendar. Provides guidance to implement the marketing plan, the brand execution and secures support plans for all regions⁃ Develops upscale gifting strategy to make the brand an all year gift destination⁃ Leads the concept work, develops full marketing mix including positioning, packaging, pricing, advertising. Issues below the line marketing strategy and distribution recommendations⁃ Presents strategic projects and business recommendations to Senior Management for approval and gets alignment from the LicensorProject Management⁃ Partners with Corporate Product Development to launch new and innovative products in the fragrance and beauty category, which meet strategic and business objectives as well as specific geographic or retailers' requirements⁃ Works with Global Creative to create high⁃quality and flawless execution at point of sale⁃ Leads Marketing team with focus on Digital, Online, CRM to build crafted, targeted, made⁃to⁃measure consumer marketing recruitment and rewarding programs⁃ Partners with key retailers, online and editorial sites to build image driven, best⁃in⁃class and exclusive programs⁃ Manages and coordinates all aspects of program development with Education, Retail Experience and Global Communications.⁃ Works closely with all support groups as the project leader to achieve the successful on⁃time implementation of all programs⁃ Issues marketing briefs to all relevant players of cross⁃functional teams to initiate delivery of all mix elements⁃ Manages costs of goods, develops retail price simulations by tier, ensuring they are in line with overall financial targets⁃ Ensures accurate forecasting identifying the right competitive models/benchmarks and doors⁃ Leads team to prepare regular business analysis including competition reviews of ultra⁃prestige/artisanal fragrances to monitor and track brand development by account/door⁃ Remains knowledgeable of up and coming trends, digital initiatives and luxury consumer insights/tastes in order to determine how they can apply to the brand and create new opportunitiesInteraction with Licensor⁃ Acts as the point person to build state of the art relationship with AERIN LLC⁃ Leads weekly meetings with the AERIN LLC team⁃ Prepares weekly business reviews, sales reporting⁃ Updates on all aspects of a launch⁃ Proposes new concepts, product ideas, sampling vehicles, retail partnerships, distribution roll out⁃ Gets buy⁃in from Licensor on upcoming activityInteraction with Regions⁃ Communicates the global fragrance strategy and motivates throughout the global brand organization⁃ Oversees the regional marketing plans. Assists regions in building their local marketing plans, calendars and support plans⁃ Ensures programs, objectives and strategies are clearly and effectively communicated to the Regions and Affiliates in a timely manner⁃ Delivers presentations to regional teams and affiliates at the regional roundtables and select meetings⁃ Guides regions in preparing sales meetings and presentations to retail partnersManagement⁃ Manages AERIN Beauty team⁃ Develops, coaches and empowers team members⁃ Provides opportunities to grow and gain visibility **Qualifications** ⁃ Bachelor's Degree, Master's Degree is a plus⁃ Minimum 12 years+ relevant work experience in Global and Applied Marketing, preferably in the luxury world, beauty and fragrance industry⁃ Experience in brand building is a plus⁃ Candidate has experience in dealing with CRM programs involving consumer engagement activities to build loyalty, retain, reward and "treat" customers⁃ Knowledge of the international retail environment. Experience abroad is a plus⁃ Experience in dealing with a licensor or in B to B (managing high profile clients)⁃ Knowledge of luxury environment and consumer mindsets/expectations in high⁃end beauty and/or fashion⁃ Knowledge of project management, product development, consumer engagement, packaging design, merchandising/store design, advertising and sales and their impact on ultra⁃prestige product marketability⁃ Strong analytical and leadership skills⁃ Diplomatic skills combined with a high sense of service⁃ Strong collaboration and influence with other people (direct reports, indirect reports, support teams, regional partners, third parties)⁃ Must be excellent team player with ability to build, foster and nurture relationships with members of the global marketing and creative teams and cross⁃functional teams⁃ Well⁃organized, able to drive projects in full autonomy⁃ Strong Creative skills including the utmost attention to details, interested in arts/design/fashion and trends⁃ Excellent presentation skills, written and verbal communicationThe anticipated base salary range for this position is $238,000 to $400,000. Exact salary depends on several factors such as experience, skills, education, and budget. Salary range may vary based on geographic location. In addition to base salary, this position is eligible for participation in a highly competitive bonus program with possibility for overachievement based on performance and company results as well as participation in the share incentive plan. In addition, The Estée Lauder Companies offers a variety of benefits to eligible employees, including health insurance coverage, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education⁃related programs, paid holidays and vacation time, and many others. Many of these benefits are subsidized or fully paid for by the company.