Overview

The VP Marketing Strategy and Campaigns combines strategic leadership with hands-on execution to position Foundever as a technology-enabled CX solutions provider. You'll create and implement marketing campaigns that translate our AI capabilities, operational expertise, and global delivery into compelling market narratives.

Key Responsibilities

Campaign Strategy & Execution (50%) 

Create comprehensive campaign briefs with clear messaging, audience targeting, and deliverables 

Develop vertical-specific marketing strategies focused on key industries 

Build content frameworks that position Foundever as a CX technology leader 

Integrate AI and digital capabilities into compelling market narratives 

Implement multi-channel campaigns that drive demand and reputation 

Team Leadership (30%) 

Directly manage:  

Director of Integrated CX Solutions 

Campaign Strategy Manager 

Market Intelligence Team (multiple analysts) 

Set clear objectives and mentor team members 

Create a culture that balances strategic thinking with execution 

Cross-Functional Collaboration (20%) 

Work with Creative to develop campaign assets 

Partner with Marketing Operations on campaign implementation 

Align with Sales Enablement and Inside Sales on messaging 

Collaborate with Product Marketing to integrate technical capabilities 

Support Business Development and Account Management to drive growth 

Qualifications

10+ years in B2B marketing with 5+ years in leadership roles 

Proven success developing and executing campaigns for complex technology solutions 

Strong background in CX technology, enterprise software, or digital transformation 

Demonstrated ability to translate technical capabilities into compelling narratives 

Experience leading marketing teams while maintaining hands-on involvement 

Track record of both strategic thinking and tactical implementation 

Background outside traditional BPO/contact center industry preferred 

Success Measures

Creation and execution of campaigns that effectively position Foundever's capabilities 

Growth in demand generation and pipeline contribution 

Development of vertical-specific marketing strategies that drive revenue 

Establishment of consistent messaging that differentiates Foundever in the marketplace 

Building a high-performing team focused on both strategy and execution 

This position offers the opportunity to drive marketing transformation at a global industry leader during a pivotal time of change. 

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About Us

Foundever™ is a global leader in the customer experience (CX) industry. With 170,000 associates across the globe, we’re the team behind the best experiences for +750 of the world’s leading and digital-first brands. Our innovative CX solutions, technology and expertise are designed to support operational needs for our clients and deliver a seamless experience to customers in the moments that matter.