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We are currently seeking an experienced professional to join the the IPB Propositions Team as a part of Premier.

Job Introduction

To be involved in strategic thinking related to the entire Premier portfolio and aid in value build and increasing qualified customer base of this segment.

Principal Responsibilities :

Portfolio management and features consumption: Affluent Segmental growth in CASA, TRB, Family banking driving income product holding | Features adoption via DIY, D2C and physical channels key product penetrationIdeation and execution of multiple marketing and sales campaigns for customer acquisition, engagement, retention, portfolio growth, processes related to customer lifecycle on ongoing basisRegular liaising with various teams- product, operations, marketing communications, alliances, training, compliance, IT, Analytics, CPCManaging Relationship Model across the bank involves RM mapping, Communication, productivity and performance for Relationship teamUnderstanding Coverage model and book mapping to ensure Book to RM ratio is alignedDevelop plans and implement business strategies to achieve portfolio growth in terms of active customer numbers, cross-sell, accelerated revenues/customer and improve customer experienceWork closely with Analytics, and Product teams, to build a compelling customer life cycle management framework that drives digital adoption, cross-sell, and transaction engagement to drive Primary bank behaviour in the portfolioLiaise with key stakeholders including Group Premier, Retail Distribution, Channels, Product teams, Marketing, Compliance and Legal, to facilitate development and implementation of portfolio objectivesAdopt a data and customer insights led approach to create a world class customer experience by continuously benchmarking against competition. To be tracked through NPS for the segmentBuild a robust upgrade journey to ensure qualified customer upgrade seamlessly done