BAT is evolving at pace into a global multi-category business. With products like VELO, VUSE and GLO we are on a mission to decrease the health impact of our industry
To achieve our ambition, we are looking for colleagues who are ready to Be The Change. Come, join us on this journey!
British American TobaccoDigital Business Solution has an exciting opportunity for a Web Executive in Seoul
The Web Executive is responsible for managing digital contents, leads execution of digital campaigns, and ensures the team is equipped with the right tools and best practices coordinating internal and external stakeholders in maintaining an optimized web environment and seamless campaign delivery.
Your key responsibilities will include:
Supports digital marketing initiatives and enhances online consumer engagement by maintaining and updating web assets. Create a bridge between development and service operations. Lead conversations in ensuring excellence in web activation and support represent web & EC team in related subject matters cross functionally.Manage and localize digital assets and toolkits for online activation, ensuring alignment with brand and business objectives.Coordinate with digital marketing teams to share and triage web content across platforms.Brief agencies and vendors on web activation creatives and front-end development requirements.Ensure timely publishing and maintenance of content, working closely with vendors including but not limited to front to back-end developers and publishers. Conduct pre-flight testing and final sign-off for all web-related activities to ensure quality and compliance.Troubleshoot web-related issues and provide solutions to enhance the user experience.Oversee web translations and ensure consistency across all language versions.Monitor and manage web vitals, ensuring optimal website performance and consumer engagement.Support incident management and resolve any fraudulent or non-compliant activities on digital platforms.Provide ad hoc support for non-campaign tasks, such as asset swaps and web updates.What are we looking for?
Experience Required
3~5 years of experience in web content management, digital marketing, or a related field.Working knowledge of web content management systems and tools (e.g. Adobe suite, Shopify, Magento).Strong understanding of digital marketing including but not limited to contents publishing, SEO, marketing automation, and web performance metrics & analytics tools (e.g. Adobe or google analytics).Excellent communication and coordination skills, with the ability to manage multiple stakeholders internally and externally.Attention to detail and the ability to ensure quality and compliance across all deliverables.Desirable experience
Experience working in the South Korean market or similar cultural contexts.High proficiency in verbal and written Korean and business level verbal and written English.Knowledge of HTML, CSS, and basic web development principles.Experience in troubleshooting and resolving web issues.What we offer you?
We offer a market leading annual performance bonus (subject to eligibility)Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives.Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills.We prioritise continuous improvement within a transformative environment, preparing for ongoing changes.WHY JOIN BAT?
We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.
Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.
We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).
Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.
If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.