As a motivated Working Student in Market Intelligence, Performance & Analytics (MIPA), you will be part of BCG’s Global Marketing & Communication (M&C) team, responsible for enriching media data, building automated analytics solutions and supporting the overall M&C data operations model. Your contribution will unlock insights into media performance for BCG’s Chief Communication Officer and support BCG’s top-level decision making.
In this role, you will have the opportunity to experience the full data analytics journey— from laying the data foundation, contributing to Global M&C analytics, to translating data into strategic recommendations for Global M&C leadership. You will also be involved in designing and implementing data-automation solutions to support the end-to-end data operations model in global and local M&C teams.
What you will be doing
Consolidate, process, and enrich data collected from various internal and external sources
Contribute to and support analytics for global M&C senior leadership
Assist in testing and implementing automated data solutions
Support the Global M&C data operations model by collaborating with BCG's Global, Local, and Practice Area marketing teams
YOU'RE GOOD AT
Passion for data
You excel in data analysis, possess a structured work style, and take pride in delivering high-quality results
You prioritize your work, always stay on top of your task list and pro-actively communicate on status.
You embrace an agile working approach
You have excellent collaboration and communication skills
YOU BRING (EXPERIENCE & QUALIFICATIONS)
You are enrolled as a full-time student at a college or university.
You have a basic knowledge of Marketing & Communication.
Very good MS Office skills in MS Excel and MS PowerPoint are a prerequisite
Experience in data processing tools (Alteryx) and reporting tools (Tableau) are a plus.
Data and analytics experience is a plus
You have very good written and spoken English skills
YOU'LL WORK WITH
You’ll be a fully integrated member of a diverse and highly motivated team of seven located in Munich and London. The team reports directly to BCG’s Chief Marketing Officer and Chief Communication Officer. The team’s collaboration is characterized by respect, acceptance, and mutual trust. You’ll also be in close contact with coworkers in global and local M&C teams. Interfacing with them will give you comprehensive insight into the work of BCG M&C and bring you into the world of data & analytics.